Welcome to iQ212

iQ212 is a casual game studio making fun, original games for the mass-market. Our team has a proven track-record creating hit casual games on mobile, web, and PC.

We are a new studio, but you may have already played one of our games. Click below to check out our Brag Book of previous hits, kudos, and awards.


The Blog

The iQ212 Blog discussing game design, production, mobile and media will remain an important part of this homepage. Keep checking the blog for new editorials and posts. Thank you for your support!


I Heart Android.
Wednesday January 05th 2011, 12:11 pm
Filed under: Casual Games,Mobile

I heart Android.  Java was good for us.  BREW was great.  iPhone, meh.  But now I love me some Android.

After 14 years on ATT (most of that on my trusty Nokia 3650) I made the switch to Verizon.  I am on a Droid X, and my wife is on a Google provided Droid.  I also use a Verizon Samsung Galaxy Tab as a web surfer and color nook. Like I said, I <3 Android!

At iQ212 we are jumping in to android as well.  Emoticons® is half ported to android, and Redneck Fishin’ ™ is next. All our new games will be simultaneous Android/PC launches.

I admit, the Google Marketplace is not great at monetization, yet, but it is valuable in getting a game out into the wild and building a brand.  I am still a fan of what carriers do for merchandising and monetizing mobile games.  Sure the same 5 games have been in the top ten for ten years, and there are only three major publishers thriving, but overall the carriers are good for the biz and good for consumer experience.  I look forward to how the carriers handle Android and present a win/win/win for customers, publishers, and themselves.

My day job is at Exent, the world’s largest games on demand distributor.  We power Verizon Games, Tmobile, and several other operators.  I have been involved in cheerleading mobile internally and working on extending our content catalog to cover Android games.  Exent is iQ212’s largest PC revenue source, and I am sure that they will be our largest mobile revenue source when our Android games launch on their upcoming GameTanium service.  The subscription model monetizes every minute of gameplay, so iQ212 games (that are fun and replayable) will do very well with Exent.  If you have android games and apps, check out Exent’s distribution as a complement to carrier deck and app store revs.

 
Anyways, it is fun to be back in the mobile mix and catching up with other mobile old-timers.  I will be in London this month for the Mobile Games Forum, in Hamburg in Feb for the CC Europe, and in Barcelona for Mobile World Congress.  Let’s meet up, catch up, and talk about how great mobile is again.